Since its inception in 2012, Jouer has built a strong reputation as one of Hong Kong’s most reputable and distinctive patisseries. Jouer’s “Atelier” is tucked away in a quaint residential corner of Wan Chai. While this location is perfect for Jouer, they quickly outgrew the small space. So Jouer was faced with a problem: how can the business continue to grow without sacrificing their location and maintain the same level of customer satisfaction?
That’s where we came in. Together with Jouer, we developed a comprehensive strategy to help amp up its brand and developed an online experience that would reach new audiences.